Wildlife filmmaker Sir David Attenborough has appeared in a video campaign for a new plastic recycling technology in the U.K., alongside other naturalists calling for stronger protections for the world’s oceans.
The campaign heralds the start of construction in the U.K. of a groundbreaking recycling facility which the firm behind the technology claims will be the first in the world capable of recycling all types of plastic. The process offers hope that a much larger proportion of the 300 million tons of plastic trash produced annually worldwide could be reused, reducing the quantity of plastics that end up in the ocean.